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The Complete Guide to Buying Gold Jewellery Online

Everything you need to know before buying gold jewellery online — from verifying authenticity to understanding making charges and return policies.

S

Sri Sai Team

Retail Expert

7 min read10 December 2024
The Complete Guide to Buying Gold Jewellery Online

Online jewellery shopping has grown significantly in India. Here's your complete guide to making confident purchases from the comfort of your home.

Verify the Seller

Always purchase from established, reputable jewellers with physical stores. Check for BIS registration, customer reviews, and years of operation. Sri Sai Jewellers has been serving customers for over two decades.

Understand Making Charges

Making charges cover the craftsmanship cost. They typically range from 8% to 25% depending on design complexity. Ask for a detailed breakdown before purchasing.

Check Hallmarking

Every piece of gold jewellery sold in India must be BIS Hallmarked. This ensures the gold purity matches what's advertised. Verify the HUID (Hallmark Unique Identification) number online.

Understand Return Policies

Check the return and exchange policy before buying. Reputable jewellers offer at least a 7-day return window. Also understand buyback policies — Sri Sai Jewellers offers lifetime buyback at prevailing market rates.

Compare Prices

Gold rate is standardized, but making charges and wastage vary. Compare the total cost across sellers. Lower making charges don't always mean better value if the design quality is compromised.

Secure Payment

Use trusted payment methods. Look for SSL certificates on websites. Avoid making large payments through unverified channels.

Insurance and Delivery

Ensure the jewellery is fully insured during transit. Reputable sellers provide tamper-proof packaging with video documentation of packaging.

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